{"id":5607,"date":"2014-12-03T12:00:11","date_gmt":"2014-12-03T18:00:11","guid":{"rendered":"http:\/\/brandia.com.mx\/?p=5607"},"modified":"2021-04-16T19:26:31","modified_gmt":"2021-04-17T00:26:31","slug":"el-color-en-las-marcas-7","status":"publish","type":"post","link":"https:\/\/brandia.com.mx\/en\/el-color-en-las-marcas-7\/","title":{"rendered":"El color en las marcas | color morado"},"content":{"rendered":"<p><span style=\"color: #000000;\">El color es uno de los elementos m\u00e1s importantes presentes en el dise\u00f1o de marcas. Esta semana hablaremos del uso y significado que se le da al color morado en la imagen corporativa de las empresas.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"color: #000000;\">Morado<\/span><\/p>\n<p><span style=\"color: #000000;\">El morado es un color que surge de la combinaci\u00f3n de la energ\u00eda del rojo y la estabilidad del azul. Las marcas lo utilizan para parecer lujosas, de calidad y sofisticadas. Lo encontramos principalmente en logotipos de empresas que venden productos de: educaci\u00f3n, lujo, caramelos, chocolates, maquillajes o adornos en general. Sus tonos m\u00e1s claros provocan nostalgia y sentimiento por lo que se utilizan con frecuencia para productos\/dise\u00f1os que vayan dirigidos a mujeres. Adem\u00e1s, es uno de los colores favoritos de una gran parte de los ni\u00f1os peque\u00f1os.<\/span><\/p>\n<p><span style=\"color: #000000;\">Se asocia tambi\u00e9n con: nobleza, ambici\u00f3n, lujo, sabidur\u00eda, justicia, glamour, sofisticaci\u00f3n, espiritualidad y fantas\u00eda\/magia.<\/span><\/p>\n<p><span style=\"color: #000000;\">A continuaci\u00f3n mostramos algunos ejemplos de logotipos de marcas que utilizan este color.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-17035\" src=\"http:\/\/brandia.com.mx\/wp-content\/uploads\/2014\/12\/Suburbia.jpg\" alt=\"\" width=\"535\" height=\"375\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-17036\" src=\"http:\/\/brandia.com.mx\/wp-content\/uploads\/2014\/12\/gandhi-logo.jpeg\" alt=\"\" width=\"535\" height=\"272\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-17037\" src=\"http:\/\/brandia.com.mx\/wp-content\/uploads\/2014\/12\/FedEx_Corporation_logo.png\" alt=\"\" width=\"535\" height=\"196\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-17038\" src=\"http:\/\/brandia.com.mx\/wp-content\/uploads\/2014\/12\/Cadbury.svg_.png\" alt=\"\" width=\"535\" height=\"227\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-17039\" src=\"http:\/\/brandia.com.mx\/wp-content\/uploads\/2014\/12\/2000px-Yahoo_logo.svg_.png\" alt=\"\" width=\"535\" height=\"127\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>El color es uno de los elementos m\u00e1s importantes presentes en el dise\u00f1o de marcas. Esta semana hablaremos del uso y significado que se le da al color morado en [&hellip;]<\/p>\n<p><a href=\"https:\/\/brandia.com.mx\/en\/el-color-en-las-marcas-7\/\" class=\"more-link style3-button\">Read More<\/a><\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,40,42,39],"tags":[],"class_list":["post-5607","post","type-post","status-publish","format-standard","hentry","category-art","category-business","category-color","category-design"],"_links":{"self":[{"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/posts\/5607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/comments?post=5607"}],"version-history":[{"count":1,"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/posts\/5607\/revisions"}],"predecessor-version":[{"id":19784,"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/posts\/5607\/revisions\/19784"}],"wp:attachment":[{"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/media?parent=5607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/categories?post=5607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandia.com.mx\/en\/wp-json\/wp\/v2\/tags?post=5607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}