Jacinta started this project with the intention of immortalizing the wisdom behind statements that we’ve all heard before, these bits of knowledge that unite us with universal lessons, because just as her mother said them, yours could have too. 

Considering this mission and the variety of themes within the collection of phrases, an equally eclectic visual system was developed, with illustrations, photographs, interspersed with organic strokes, balanced by a classic and timeless typography.

The color green becomes a distinctive element within the visual system, as it is a monochromatic palette. Taking advantage of the simplicity of using only one ink, the printing was made with risograph, which gives the editorial product a unique and very rich texture. 

This book is an ode of love, a thank you to our maternal figures for their unconditional support and advice, ingenuity and wisdom.